Call tracking

How it works

Each marketing source gets its own local phone number: one on your Google listing, one on your website, one on each ad. Every number forwards to the phones you already use. Your staff answer the same way they always have.

Behind the scenes, each call is logged with its source, time and length, and it can be recorded if you want that, with the proper notice.

Set up so it doesn't hurt your listing

Done wrong, call tracking can scatter several phone numbers across the internet and confuse search engines. We do it the safe way: the tracking number goes on the Google listing as the main number, with your real number kept as an additional phone, and your real number stays the same on every directory.

What you get from it

Each week the calls feed into your weekly report, where your office marks each one as a real job, an existing customer, a sales pitch, spam, or out of area. That gives you the one number worth watching: qualified calls by source.

Read more about why tracking matters.